International Game Technology has secured its latest US expansion, after rolling-out an agreement with Wisconsin’s Oneida Nation.
This will see the group power sports betting at the Oneida Casino, on the Oneida Nation Reservation, through the PlaySports solution.
“We look forward to partnering with IGT to introduce sports betting to our loyal patrons and becoming the first casino in Wisconsin to operate a sportsbook,” said Louise Cornelius, Oneida Casino gaming general manager.
“Implementing IGT’s proven PlaySports platform and trading advisory services will strongly enhance Oneida Casino as a premier gaming destination.”
Operated by the Oneida Nation, the gaming property, located in Green Bay, will leverage IGT’s turnkey PlaySports solution for retail and mobile sports betting.
The Oneida Nation is the first tribe in Wisconsin to receive approval from the state government to operate a sports betting program at a casino.
“IGT applauds the Oneida Nation for being the first tribe in Wisconsin to re-negotiate its compact with the state and position themselves to reap the long-term benefits of deploying IGT’s world-class PlaySports solution,” said Enrico Drago, IGT PlayDigital senior vice president.
“We’re committed to supporting Oneida’s sports betting vision and producing the highest quality technology, solutions, and services to successfully launch and sustain its sports betting operations.”
This represented a 74 per cent uptick from 2020’s $600m, as the group’s global lottery segment delivered its second-highest revenue and profit levels driven by strong player demand.
Revenue for the segment rose 58 per cent to $725m (2020: $460m), due to 35 per cent growth in same-store sales, with its global gaming section seeing revenue come in at $316m, up 12 per cent from the prior year and 19 per cent sequentially on continued recovery trends.