Wizard Games’ launch to advance Pariplay’s ‘ambitious growth plans’

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Aspire Global has asserted an aim of becoming “a world leading igaming supplier,” after the group launched its new in-house studio Wizard Games.

The debut, which is said to form part of Pariplay’s “ambitious growth plan to become a tier one games studio,” is said to represent “a new era” in product and service enhancement for the content and aggregator provider’s in-house games offering.

Wizard Games’ products are set to become a part of the Pariplay igaming suite, with the latter stating that it prepared for the launch by appointing a “strong management team” amid plans for large-scale marketing activities. 

Wizard Games is looking to provide added quality and value for operators via “an evolution” in studio management, major game improvements and an expansion in global reach. 

The studio boasts over 120 titles live and is certified for more than 15 regulated jurisdictions in Europe, North America and Latin America. It is also bolstered by content and gamification tools that can be adapted to player preferences and client business objectives.

Tsachi Maimon, CEO of Aspire Global, said: “With Wizard Games we aim to become a tier one games studio by offering our operator partners improved content that is engaging and highly entertaining for players. 

“Armed with its own identity, we expect Wizard Games to go from strength to strength in creating value to our customers. The strategic decision to create Wizard Games is also an important step in Aspire Global’s strategy to establish itself as a world-leading igaming supplier.”

Last week, Aspire Global reported that Q3 revenue grew 46 per cent to €58.6m (2020: €40.1m), reflecting “continued good business momentum” across casino and sports and geographical expansion.

B2B contributed €42.6m, up 40.5 per cent from 2020: €38.7m, with each sub-segment also demonstrating increases. Aspire Core rose 21.8 per cent to €32m (2020: 25.7m), BtoBet, which constitutes the sports section, climbed 57.5 per cent to €2.8m (2020: €1.8m), and aggregation and games, which encompasses Pariplay, surged 66.5 per cent to €7.8m (2020: €4.7m).

The B2C segment, representing Aspire’s proprietary brands, saw revenue reach an all-time high €19.8m, an increase of 60.4 per cent from €12.3m year-on-year.