Rank Group Plc has praised the UK Government's White Paper on gambling legislation, stating that the long-awaited review has reached the objective of striking the right balance between “consumer freedoms and choice on the one hand, and protection from harm on the other.”

Igaming firm SYNOT Games has strengthened its UK presence via its link-up with White Hat Gaming

The alliance between the two companies will see SYNOT sign a distribution deal to deliver its games content to players across the globe. 

“This key collaboration with White Hat Gaming supports our strategy of expansion through major strategic agreements with stability-focused platforms,” noted Priscilla Gatt, Head of Business Development at SYNOT Games.

“The company is among the UK’s biggest names with an impressive customer base and its premium platform offering fits perfectly with our industry-leading portfolio. 

“This deal extends our reach even further, enabling a route towards new customers.”

Furthermore, the deal will see SYNOT’s complete portfolio of online games, including 27 Joker Fruits, Skull Bonanza, and Zeus Wild Thunder, made accessible to operators integrated with the White Hat’s network.

Kola Okoko, Head of Content at White Hat Gaming, added: “I am excited to be working with a tier-one provider among a wide variety of audiences. 

“We are thrilled that we can provide our services to such a trusted brand and enable them to move their business to the next level. Their games will be a strong addition to our content portfolio.”