Push Gaming extends Kindred partnership to target Dutch market

Netherlands
Shutterstock

Push Gaming has furthered its partnership with operator Kindred Group, targetingDutch expansion as it takes its entire portfolio live on the latter’s Netherlands-facing platform. 

While the deal will see Push Gaming’s product portfolio integrated into Kindred’s Dutch services, the agreement has also allowed the operator exclusive access to the supplier’s upcoming slot release titled Crystal Catcher. 

Fiona Hickey, Director of New Business and Markets at Push Gaming, stated: “Kindred is one of the industry’s top names and its brands offer us unrivalled penetration in the Netherlands and across Europe, so this partnership is incredibly significant. 

“Equally noteworthy is our allocation of Crystal Catcher on an exclusive basis which isn’t something we choose to offer lightly; such is the stature of this collaboration. We are thrilled to be evolving our relationship with Kindred.” 

Included in Push Gaming’s content offering, Kindred’s player base in the Netherlands will gain access to the studio’s recent slot releases Giga Jar and Retro Tapes, alongside more established titles such as Big Bamboo, Jammin’ Jars and Razor Shark. 

Under the terms of the agreement, Push Gaming’s next slot release, Crystal Catcher, is set to be launched exclusively with Kindred for three months before being released network-wide. 

This part of the deal signals Push Gaming’s first exclusive title in recent years, with the cluster-paying slot title aiming to meet its eventual network-wide release on June 20, 2023. 

Gareth Jennings, Head of Casino at Kindred Group, added: “Push Gaming continually produces the high-quality content our platform has become synonymous with. Building upon our existing partnership to offer its titles to our Dutch players is a natural progression of our ongoing relationship.

“Being able to offer Push Gaming’s new Crystal Catcher on an exclusive basis exemplifies our dedication to delivering leading content. This type of activity is key to maintaining our leading profile as an operator – we couldn’t be more pleased.”