Push Gaming & Fair Play Casino link up in ‘brilliantly strategic’ Dutch move


Hoping to solidify a ‘strong end to another busy year’, Push Gaming has achieved further Dutch growth after partnering with Fair Play Casino.

Utilising the operator’s ‘leading position’ in the Netherlands, the slot developer has enhanced the visibility of its content across the nation as its full range of games become available via Fair Play Casino’s online platform. 

Fiona Hickey, Director of New Business and Markets at Push Gaming, commented: “Joining forces with Fair Play Casino is a brilliantly strategic move for us. Its significant presence in the Netherlands will help us reach more players than ever before with our market-leading games. 

“It’s a deal that gives us a stronger foothold in an important territory and mountains our expansion goals in regulated markets”

The deal builds on several Dutch-focused collaborations formed by Push Gaming throughout 2023, having partnered with the likes of Jacks.nl and 711.

Additionally, the studio also extended its agreement with Kindred to target the Dutch market, offering the operator and exclusive launch of its latest slot release at the time – Crystal Catcher. 

Included in its agreement with Fair Play Casino, the operator’s Dutch player base will gain access to established titles like Wild Swarm in addition to the studio’s recent releases such as Fish ‘n’ Nudge and Goat Getter.

Pascal Janshen, Business Development Manager at Fair Play Casino, added: “We are thrilled to add Push Gaming’s portfolio to our content offering. Its games are some of the most exciting in the iGaming industry and it’s a brand that has quickly established a legion of fans around the world.

“We are confident that this success will be replicated on our platform and that our players will gravitate towards Push’s highly entertaining releases.”