Casino gaming content provider Relax Gaming has inked a further platform-to-platform agreement regarding distribution of content with NetGaming.
Lauded as an “up and coming brand,” the deal relates to Relax’s Powered By partnership program, and is to provide NetGaming with a route to market as it looks to develop its online casino and table games products.
Relax Gaming’s Powered By platform-to-platform agreements allow existing studios to harness its scalable technology and integration platform under transparent commercial terms.
Pallavi Deshmukh, chief executive office of NetGaming, stated: “Today NetGaming has achieved another significant milestone. We are delighted to join the Relax Gaming content distribution network and are super excited to start our long-term partnership.
“NetGaming has a lot in store and we are hoping to delight our customers as we continue to grow working alongside Relax Gaming’s knowledgeable and creative team.”
NetGaming becomes the latest such partnership entered by Relax, signing a variety of agreements with a plethora of the industry’s brands.
Founded in 2019, NetGaming, a new software studio specialising in online gaming solutions and localised casino content, targeted at a large cross-section of audiences spearheaded by flagship titles that include Candy Burst and Age of DaVinci.
“Relax Gaming’s partnership programs were designed to be revolutionary,” stated Simon Hammon, Relax Gaming CPO. “We have broken away from the market trend to segment relationships between studios and operators, instead injecting transparency and flexibility into content distribution.
“Our platform-to-platform deal with NetGaming underlines the success of this pioneering approach, providing it with a commercially transparent route to market as it continues to build its portfolio of quality content.”
Relax has rapidly grown its portfolio in recent months, now providing its partners with a roster of over 640 casino games, including aggregated content from selected Silver Bullet studios together with proprietary products.